Developed by award winning PR experts, you’ll be scored based on the following key areas:
Brand Awareness
Building strong brand awareness connects with both the hearts and minds of your audience. How effective is your PR strategy in gaining visibility and recognition for your brand?
Messaging
Clear, consistent messaging defines your brand and sets you apart from the competition. Is your core message aligned with your business goals and resonating with your target audience?
Tactics
Tactics are the actionable steps that help you achieve your overall PR objectives. Are you focusing on the right strategies to engage with your audience, or are you spreading your efforts too thin?
Overall PR strategy
Your PR strategy should have a clear, measurable roadmap that is adaptable to market changes, driving long-term growth and brand reputation. How effective is your current strategy in achieving these goals?
How it works
This scorecard was designed to be easy yet effective in identifying areas of improvement with your PR activities.
Take the short quiz
These questions help us to identify your key strengths and weaknesses for more accurate results.
Receive your results
Once you have finished, your answers are then run through an algorithm to produce your final score.
Action steps
Based on your score we will provide actionable recommendations and practical next steps for you to take to improve your communications strategy.
